Our Process

Choosing the right content marketing agency can feel overwhelming - especially when you don’t know what to expect. At Rank&Reach Media, we pride ourselves on transparency and making every step of the organic marketing process clear, simple, and easy to follow. Even if it’s completely outside of your wheelhouse, we break it down so you always feel confident in the journey.

How It Works

At Rank&Reach Media, we're committed to clarity and collaboration from day one. Here's how our proven, transparent process unfolds once you come on board:

Step 1: Onboarding & Discovery

We kick things off by diving deep into your business. In this phase, we’ll:

Review your website, marketing goals, hosting provider, services, history, and service locales
Define your target audience
Conduct competitor research, keyword and content gap analysis to uncover opportunities

You're always in the loop—we’ll gather what's needed and begin laying the foundation for impactful strategies.

Step 2: Content Planning & Editorial Strategy

Once the groundwork is laid, we take the reins:

We craft a custom editorial plan tailored to your package
You receive a clear content calendar via email, outlining post schedules, funnel mapping, and the strategies we'll use to reach your goals

This step ensures you know what’s happening—and when—before a single piece of content goes live.

Step 3: Management & Performance Setup

We’ll manage your campaigns and start collecting essential performance data:

Track results and pull insights throughout the first month
Build your email list to prepare for email marketing rollout in Month 2

All you need to do is ensure website implementation—just share login credentials, and we'll handle the rest. (Note: for GA4 integration, we’ll guide you through your part—it requires client-level access.)

Step 4: Analytics & Monthly Reporting

At the end of each month (we operate from the 1st to the last day):

We deliver transparent, actionable analytics and reports
These insights set us up for what’s next and keep our workflow streamlined and results-focused

We value accountability, so timely email accessibility is key to ensuring any website updates we implement go live without hitch.

Partnering with Rank&Reach Media means clarity, clarity, and results. Here’s exactly what our seamless four-step organic marketing process looks like so you’ll always know what’s happening, when, and why.

Transparency Builds Trust

From onboarding to reporting, we keep you informed at every step